Reports are going around that Toby Keith and Jeff Jarrett were very close to completing the purchase of TNA when the rumors were circulating that the company was up for sale late last year. The apparent sticking point was that Bob Carter wanted to make sure Dixie stayed with TNA in some capacity, but Keith wanted to guarantee he and Jarrett had full control if they were to purchase the company. Ultimately Jarrett and Keith feel they didn’t need to buy TNA and that they can simply start a promotion of their own.
They certainly aren’t wrong about that. At this point they might be better off building a new company from the ground up. The TNA brand isn’t exactly a strong one right now, as the company is more associated with empty arenas and losing big name talent than anything else for the time being. Speaking of losing big name talent, AJ Styles would be the perfect candidate to be the face of Jarrett’s new company in the early goings. Other potential wrestlers who Jarrett could look to sign may include Chris Hero, RVD (not currently under WWE contract), John Morrison or hell, lets give Kevin Steen a chance on a bigger stage. It is also rumored that TNA is dragging its feet in negotiations with Christopher Daniels and Frankie Kazarian, two guys who would likely be welcomed by Jarrett with open arms. Hell Double J can even lace up the boots himself, as he is staying fit by working shows for AAA in Mexico.
Of course you don’t open a wrestling promotion over night. It is said that Keith and Jarrett are on “step 1 of 10” and the earliest we could expect to see the new promotion would be late 2014. While you don’t want to rush things, you have to think the time is now for a new organization to open up with TNA floundering a bit and leaving the door open to competitors to the crown of the #2 federation in the United States.